Our Story
After completing 18 months of cancer treatment, I was searching for a new focus. My son Aiden was in college studying Digital Marketing and Business Studies. Together, we decided to start a small online business selling home décor items and gifts. We initially purchased Wax Melts wholesale to sell and soon realised that home fragrance was our true calling. To be successful, we knew we had to create home fragrance products that offered great value and outstanding results.
Our days and weeks were filled with extensive research and reading. There was so much to learn if we wanted to do this right. The day finally arrived when our first small bag of wax, a selection of oils, and some very basic equipment, including a double boiler for melting the wax on our stove, were delivered.
We began testing, trialing countless waxes, temperatures, oils, and suppliers. It was hard work, but we persevered. After months of dedication, we were happy with our products. Aiden designed our website, and before we knew it, we were live. We anxiously awaited the first ping on our phones. It was nerve-wracking, wondering if we could succeed in this already saturated market. Would customers like our brand and products?
Then came the first sale, and then another. We were so proud as we took our first orders to the post office. The reviews started coming in, and we were overwhelmed with emotion. People were loving the wax products we made in our kitchen!
Our little business quickly took over our home, prompting us to look for a workshop. Soon, we were loading up the van and moving into our very own workshop. Mother and son, growing our wax business together. The days were long, but I believe you get out of life what you put into it, and that's what we did. The workshop became our new home, with early starts and late nights becoming our new norm. Day by day, the orders increased, as did the positive reviews and feedback.
The business grew faster than we could have ever imagined, and we soon struggled to manage everything with just the two of us. That’s when my husband Steve began helping us in the evenings after his full-time day job. In January 2021, after much discussion, we decided that Steve would leave his job of 18 years to join us full-time. It was one of the scariest moments of our journey, as our safety net was gone. This business had to work as it was now our only income.
You continued loving our products, and before we knew it, we had outgrown our workshop. We needed more space, which brought us to No3 Mosses Gate. It felt like a sign since our home is also number 3, where our journey began. This is how we came up with our business name; we wanted something nostalgic to remind us of our beginnings. The van was packed, and with the new key in hand, we moved once again.
As of August 2023, with over 70,000 customers and Royal Mail collections three times a day, our business looks very different from when we first started. Our products are hand-poured by Steve at No3 Mosses Gate workshop. Aiden manages our website and marketing. I oversee all aspects of the business, helping with orders, creating new products, and chatting with you through email and messenger. I love every second of my new life!
Thank you for taking the time to read our story. Most importantly, thank you for being part of our journey. We look forward to continuing our wax journey with you!
2019
Scents@No3 was officially live — our website was up and running, and to our excitement, the orders started coming in. At the time, everything was produced and fulfilled from the comfort of our home. Our kitchen became our production hub, where we carefully handcrafted each product with precision and care. Once everything was made, we moved the items to our spare bedroom, which had been transformed into a temporary packing and shipping station.
Working from home meant we had to be incredibly methodical and organised with our space and processes. Every inch counted — from storing ingredients and packaging to managing inventory and fulfilling orders. Despite the limitations, we made it work. Our passion, resourcefulness, and determination carried us through that early stage, and every order that left our home felt like a small victory.
2020
By 2020, we found ourselves deep in conversations about our workspace and the future of Scents@No3. Working from home had served us well in the beginning, but as the business grew, the challenges of operating in a domestic space became more apparent. We had completely run out of room — every available surface was used for production, storage, or packing. The lines between work and personal life had completely blurred, leaving us with little separation or balance.
It became clear that, in order to continue growing and preserve our wellbeing, we needed a dedicated workspace. We began searching for a small workshop — something modest, but functional enough to meet our needs and, just as importantly, give us our home back.
Fortunately, it didn’t take long to find the right space. Though compact, the workshop was exactly what we needed. It gave us the opportunity to organise our operations more efficiently, separate work from home life, and introduce more structure into our daily routine.
Once we settled in, everything changed. Our workflow became smoother, our productivity increased, and Scents@No3 began to grow in ways we hadn’t imagined possible in our home setup.
2021
Within just a year of moving into our first workshop, Scents@No3 experienced growth beyond anything we had anticipated. What once felt like a big step quickly became another tight squeeze — shelves were overflowing, workspaces were crowded, and we were rapidly outgrowing the space that had only recently felt like a major upgrade.
It became clear that, to maintain our momentum and keep up with demand, we needed to find a larger, more functional premises. That’s when we came across Unit 3, Moses Gate — a space that was double the size of our existing workshop, closer to home, and far better suited to the needs of our growing business.
It was a daunting move at the time — a bigger space meant bigger commitments — but we trusted our instincts and took the leap.
The moment we stepped into Unit 3, we knew we had made the right decision. The improved layout and extra space allowed us to streamline operations, expand our product range, and work more efficiently as a team. And the growth didn’t stop there.
In December 2023, we proudly celebrated a huge milestone: our 100,000th order. It was a surreal moment — a true testament to how far we’d come and the support we’ve received along the way.
Would another move on the horizon?
From the bottom of our hearts, thank you to every single one of you who has supported Scents@No3. We couldn’t have done it without you.
2025
March 2025 marked another major milestone for Scents@No3. Our original space at No3 Moses Gate had served us well — it gave us the foundation to grow and develop our business. However, after three incredible years, we had simply outgrown it. We found ourselves limited by the physical space, which made it increasingly difficult to work efficiently and continue expanding.
That’s why signing the lease for Unit 8, Burnden Works was such a significant step. The new unit is more than double the size of our previous space and has been thoughtfully designed with dedicated work areas. This upgrade allows us to carry more stock, introduce new product lines, and create a more productive and inspiring environment for our team.
Opening the doors to Unit 8 for the first time felt like a huge achievement — one that wouldn’t have been possible without the loyalty and continued support of you, our amazing customers. We’re incredibly grateful for the trust you’ve placed in our brand.
We’re now more excited than ever to grow and evolve in this new space — and we can’t wait to take you on this next chapter of our journey.